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IDP connects students to global universities with easy study abroad solutions.

Smarter platform, faster applications, and higher enrollments.

Industry

Education & International Student Placement
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Scope

What we did

  • Optimized Digital Student Journey for a seamless application and enrollment process.
  • Enhanced UI/UX & Platform Accessibility to improve student engagement.
  • SEO-Driven Content Strategy to boost organic traffic and student inquiries.
  • Automated Lead Nurturing & Student Follow-Up for faster conversions.
  • Integrated Scholarship & Funding Tools to help students find financial aid.
  • Smart Data Analytics & Tracking to refine marketing strategies.
  • Developed an AI-Powered Course Matching System for personalized study recommendations.
  • Expanded Social Media & Digital Outreach to connect with a wider student audience.
  • Strengthened Brand Authority with High-Value Content & Webinars.

What Gained

  • Higher Student Enrollments with an intuitive, technology-driven platform.
  • Improved Application Completion Rates with an optimized digital experience.
  • 60% Increase in Organic Website Traffic through SEO and content marketing.
  • Faster & Smarter Student Placements with AI-powered course recommendations.
  • Stronger Global Presence with multi-platform digital engagement.

Brief

IDP Education is a global leader in study abroad consultancy, guiding students through university selection, application processes, visa assistance, and financial planning. With 800+ university partnerships and operations in 30+ countries, IDP needed a scalable digital transformation to streamline student journeys and drive enrollments.

Challenges

  • Complex & Lengthy Application Process, leading to drop-offs.
  • Limited Digital Personalization, affecting student engagement.
  • Lack of Real-Time Student Support & Follow-Ups.
  • Growing Demand for Scholarship & Funding Assistance.
  • Need for Higher Student Conversions via Digital Platforms.

Our Approach

Evergrowth Tech worked with IDP Education to redefine their digital ecosystem, ensuring students could easily navigate the study abroad process from research to enrollment.

We integrated an AI-powered course matching tool to provide personalized study recommendations, automated lead nurturing for timely follow-ups, and financial aid insights to help students make informed decisions. Our SEO strategy enhanced organic visibility, while our digital marketing approach expanded IDP’s reach to a broader audience.

Results

✅ Higher Enrollment Rates with an optimized student journey.
✅ 60% Increase in Organic Leads through SEO & content marketing.
✅ Faster Application Processing via automated workflows.
✅ Improved Financial Aid Accessibility through funding insights & matching tools.
✅ Stronger Digital Engagement with expanded outreach campaigns.

Delivery & Launch

With a revamped digital platform, AI-powered guidance, and a student-first experience, IDP Education now connects more students to global universities effortlessly. The technology-driven, highly personalized approach ensures higher success rates for study abroad aspirants, solidifying IDP’s position as an industry leader.

LET’S GROW TOGETHER

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Headquarters

354, Golf Course Road, Sector 28, Gurgaon, Delhi NCR – 122001, India

Phone / WhatsApp

+91-8700554688
hello@evergrowthtech.com

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